About
The WER1 Way
Forged through adversity. Driven by the process. United in the pursuit of winning.
Our mission
Don’t be good, be great. To create a community and culture of young athletes that understand what it takes to be great. WeR1 is a family, we take care of everyone.
— Coach Josh Lozano, Founder

What we expect
Be Coachable
Listen, work, accept feedback. The players who get the most out of the program are the ones who never stop being students.
Uphold the Standard
Effort over skill. We can develop skill. Heart, hunger, and toughness must come from you.
Be Resilient
90% effort means you are only halfway there. The bar moves up. We meet it.
Development pillars
Built for the game, not just the drill.
We treat skill as something an athlete uses under pressure. The goal isn’t a player who looks sharp in a line. It’s a player who can create, connect, defend, and adapt when the game speeds up.
- 01
Skill Transfer
We train against pressure, timing, space, and defenders so the reps survive the game.
- 02
Basketball IQ
Players learn to read advantages, recognize when one’s there, and choose a solution instead of memorizing a move.
- 03
Competitive Habits
Communicate. Compete. Adjust. Respond after a mistake. Every rep carries weight.
- 04
Team Growth
Spacing, timing, passing, and defensive awareness are shared. We develop in groups because that’s how the game is played.
The standard runs through the staff
Meet the coaches.
Coach Josh, Asia, Vic, and Tam. SEC starts, EYBL roots, Division I staffs, and active WNBA training. All in the same gym.